Commercially relevant
Every marketing activity needs a recognizable role in the buying and selling process.
About Samsina
Senior expertise, directly at the table.
Samsina was founded by Sina Dadmehr to bring strategy and execution closer together. You work with the person who analyzes, builds and explains the decisions.
SD
Founder & specialist
Sina Dadmehr
Sina works at the intersection of performance marketing and demand generation. His experience spans B2B and B2C, agency and in-house environments, and campaigns across multiple European markets.
The approach is analytical but never distant: complex growth questions become a clear problem, a workable system and concrete decisions. Technology is a means—never the strategy itself.
On LinkedIn, Sina shares current observations about Google Ads, AI in search, audience automation and B2B growth. The Samsina company page publishes the firm’s own AI-powered growth perspective and resources.
Based inUtrecht, Netherlands
MarketsNetherlands & Europe
SpecialismsPaid media · demand generation
SystemsMarketing automation · practical AI
Principles
How Samsina approaches the work.
Evidence over theatre
No false certainty. Assumptions are named and tested with the right signal.
Simplicity is work
The strongest solution is often more compact after the complexity has been understood properly.
Context stays human
Automation and AI accelerate work, while judgment and responsibility remain visible.
An honest first conversation
Where is your strongest growth opportunity?
In 30 minutes, we map your current situation, commercial goal and first opportunity. No pitch deck—just a focused conversation.